Kresse guest lectures at Central Saint Martins

October 25, 2016

Yesterday I got the chance to chat with a group of students at Central Saint Martins, they are doing an MA in Innovation Management. It is a fascinating program; we are so glad that CSM is championing the circular economy and exploring disruptive business models. After a brief introduction to the Elvis & Kresse story we went deep into fantastic questions about the nature of fashion, the structure of retail, how difficult and complicated it will be to shift to a circular economy, and the definition of luxury. 

When we first started to rescue fire hose, back in 2005, we felt we had just one mission: to save London's damaged decommissioned hoses from landfill. However, when we started to make our first range of belts, bags and wallets we discovered that our very singular mission meant we would have to face many additional challenges. We had to effectively invent a new textile and several new manufacturing and cleaning processes. We learned to design, make and ruthlessly improve the quality of our pieces. We had to build a market for our products and convince people that 25 year old vintage fire hose was indeed a luxury material.

Historically luxury was about quality of materials, production and design. In the last several decades it has also become synonymous with specific global brands and displays of wealth. Elvis & I have a different definition of luxury, one that we are still working through; it reflects what we do and how we do it. 

Never think we aren't focused on the quality of materials, production and design, but that is a very low bar. Luxury is also about community, the environment, the freedom to live according to your values and pursue your dreams. If the whole process of producing luxury goods is wonderful and sustainable for absolutely everyone involved, then it is what it should be, a genuine celebration of the best that we can do.

We are redefining luxury. We would love to explore this with you. Tell us what you think luxury is and use #thisisluxury to share your thoughts.

Before placing an order, if you have any questions at all about these terms and conditions, please email James

These terms & conditions are updated from time to time and the changes will be effective at the point of order.

Delivery, Returns & Exchanges

- We will contact you if there is an excessive delay in sending out your goods.
- Goods will be shipped according to the method selected by you, at the time you place your online order.
- Goods are usually despatched on the same working day if placing your order before 15:00 UK time.
- Some products are made to order and so may take 2 working days to dispatch.
- Exchange items can be requested a maximum of two times. Further exchange requests may be refused.
- Customers sending cheque payments will have a delay in their order being despatched.
- Personalised items cannot be returned unless there is a fault with the product.
- Personalised items may take longer to ship (up to 2 additional days)
- Returns will be accepted only if they are in the same condition that they were received and within 30 days of despatch.

Product Details

- Goods are subject to availability. If an item becomes out of stock when we receive the order, we will let you know right away and you will not be charged.
- Each of our pieces are unique. There are slight variations in colour and detailing - some items may have the Angus Duraline details printed onto the hose when it is first extruded and some may not, but they all look fabulous! If you require a particular style ie writing or no writing, please email James when you place the order stating your name, the product ordered and the style you require and we will do our utmost to accommodate you.
- All sizes and measurements are as accurate as possible.
- Products are made from reclaimed material and as such are vintage and will bear the scars of active duty.
- All Elvis & Kresse products carry a 12 month guarantee from the date of purchase. If within this period you detect a fault, they will be replaced or repaired as appropriate.

Payment Details

- Payments are processed at the time of ordering.
- All prices include VAT where appropriate.
- Eako Ltd is registered for VAT in the UK - GB864102249
- The total cost of the order is that of the goods purchased plus delivery charges. 


- All products are sent either with a courier or via Royal Mail Signed For services and so a signature will be required.
- We can ship to most countries around the world but if you require any further information, please contact James 
- Shipping to the UK is free on orders over £100.00 and on International orders over £200.00

Customs and Import duties

- Any additional charges for customs clearance on products delivered outside the EU are borne by the customer
- The customer is considered the importer of record and must comply with laws of the importing country.
- Customs policies vary from country to country so if you require further information please contact your local customs office.


Elvis & Kresse is a registered trademark of Eako Ltd. The design, images and content © copyright of Eako Ltd (22nd June 2011), all rights reserved.