February 04, 2020
We are going to try to disrupt the failed, disengaged, industrial recycling system and donate a technology to the world that will be able to rescue the billions of aluminium cans that are NOT being recycled. And if we succeed we just may be able to help with the renewable heating revolution too.
And now for the long answer…
Each year in the UK tens of millions of aluminium cans are littered in our public spaces and over 2 billion aluminium cans don’t get recycled because they are put into the wrong bin. Why? There are a lot of contributing reasons: we are not engaged or in love with recycling, we don’t have the right incentives, like a deposit system, and we don’t foster a deep love for the materials we rely on for our home, our environment, this amazing planet that supports all known life. The problem gets worse, and we can't thank Keep Britain Tidy enough for highlighting it... if you include glass and plastic drinks containers too then this litter is responsible for the death of 3 million small mammals each year!
This is a complicated problem, so the solution we propose is also complex. Equally, given the scale of our environmental crisis, we must always strive for multiple positive objectives:
This open sourced project officially launches this month, in February 2020, and we would love for you to follow along and contribute. We are specifically looking for individuals who are keen to contribute:
June 24, 2021